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Ethical Black Friday: Companies Boycotting the "Holiday" This Year


This Friday, Nov. 29, otherwise known as Black Friday, millions of shoppers will hit the mall in hopes of scoring cheap deals on clothing, electronics, furniture, and more. What a way to celebrate Thanksgiving and be thankful for what you have!

There's of course nothing wrong with wanting to score great deals on things you need or really want — but if you try your best to be a conscious consumer, you might choose to skip the Black Friday mania this year. And interestingly, more and more companies are starting to do the same. Instead of offering Black Friday deals, a variety of companies are either shutting down or encouraging customers to donate to charity instead of shop this Nov. 29.

Read on for five companies giving back instead of hustling for a profit this Black Friday. 


All REI stores — as well as the company's website — will be closed for the fifth year in a row this Black Friday. But just because REI will be closed Friday doesn't mean you can't score any deals this week — the company is currently holding a sale, according to Gear Patrol. 

Plus, REI is paying its employees to take the day off this Friday, and encouraging them (as well as customers) to #OptOutside and connect with nature for the day.

To help people do so, REI has planned nationwide cleanups in partnership with the Leave No Trace Center for Outdoor Ethics and United By Blue. REI's President and CEO Eric Artz also recently revealed REI's new 52-week Opt to Act plan, which features small actions you can take to live more sustainably each week, beginning just a few days after black Friday, on Dec. 1.