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Source: Intrepid Travel

Leigh Barnes, Chief Purpose Officer, Intrepid Group

How To Travel With Purpose: A Q&A With Intrepid Travel’s Chief Purpose Officer


Leigh Barnes is the Chief Purpose Officer of Intrepid Travel, a small-group adventure travel company specializing in real-life experiences delivered through sustainable travel. Intrepid uses locally-owned accommodations, hires local tour leaders, and uses local transportation to discover real people and real cultures that make real impacts on travelers.

As Chief Purpose Officer, Barnes is charged with "ensuring that everything we do comes with a purpose." This involves communicating that message, making sure the Intrepid staff grows with a purpose, leading Intrepid's responsible business practices, and working with the product teams to ensure that all Intrepid trips have purpose, have impact and are sustainable.

The following Q&A has been edited for clarity, flow, and length.