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Pokémon Go Celebrates Earth Day by “Gaming for Good”

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For nearly three years, Pokémon Go has done an amazing job keeping people outside and active — so encouraging their trainers to do their part to clean up the planet on Earth Day seemed like a natural fit. 

And after making a significant impact on the planet last year, Niantic Labs — the people who bring you both Pokémon Go, and its predecessor Ingress — are getting into the holiday spirit by offering Earth Day-specific, in-game rewards. But, as with everything in life, there’s a catch: You actually have to do your part.