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Source: Rick Kern/Getty Images for American Express, Beyond Meat

Beyond Meat Scores Investments from Shaquille O’Neal, Lindsey Vonn, and Other A-List Athletes


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If there is still anyone out there who doesn't think plants have enough protein to sustain an active lifestyle, might I direct you to Beyond Meat's new Go Beyond campaign? As reported by Plant Based News, Beyond Meat just partnered with 14 athletes as investors and ambassadors, including Kyrie Irving, Shaun White, and Shaquille O’Neal. The meat-alternative company has been growing in popularity over the last few years, with everyone from carnivores to vegetarians to vegans praising the Beyond Burger for its likeness to a meat hamburger.

According to a blog post on Beyond Meat's website, the brand's new investors and ambassadors are: NBA players Kyrie Irving, Shaquille O'Neal, Chris Paul, Victor Oladipo, DeAndre Jordan, JaVale McGee, Harrison Barnes, and Luke Walton; NFL players DeAndre Hopkins, Malcolm Jenkins, and Derrick Morgan, along with his wife and chef Charity Morgan; Olympians Lindsey Vonn and Shaun White; and rock climber Alex Honnold. If all of those athletes believe in plant-based meat alternatives enough to invest and partner with Beyond Meat, it's safe to say that yes, plants do have protein.