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Source: Couleur

This Is The Easiest Way To Tell If Your Coffee Is Good For The Planet

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The average American drinks 3.1 cups of coffee a day. That’s a big business, amounting to around $40 billion a year.

To support this habit, the world needs a lot of coffee farms. And to heighten productivity on said farms, traditional growing techniques have been sidelined in order to grow varieties of coffee that produce higher yields. And that is causing untold amounts of ecological damage to areas known for being among the most biologically diverse in the world. But there’s a simple way to ensure your caffeine fix doesn’t come at the cost of the environment.