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Source: Iceland Foods

Popular U.K. Grocery Store Vows To Get Rid Of Plastic By 2023

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More large chain brands are realizing what they can do to help the environment with changes in their production line, and most have recognized that the biggest scourge is plastic. Yet another company is pledging to reduce and then eliminate plastics from products, signaling a future where this is becoming the norm.

Iceland Foods is a U.K.-based grocery store that specializes in frozen foods. The Guardian reports that the store has pledged to go plastic-free by 2023, which has a great ring to it. The company made the move after polling consumers. Of the 5,000 customers interviewed, 80 percent said they'd support the move to get rid of plastic in packaging.