A new line of shoes is making every effort to be cruelty-free and sustainable by considering every aspect of their material and production. VegNews reports that Veerah Shoes have forgone leather in favor of material made from upcycled apple peels, and the result is actually super cute.
Veerah's founder, Stacey Chang, has been a vegetarian for 12 years, and she told VegNews that she wanted her line to reflect her "core values." No pun intended. Those values include "compassion for others in order to make the world a peaceful and sustainable place." Also, fashion.
“As we are based in NYC, the Big Apple,” Chang said. “I love that in addition to being sustainable, the materials also represent the spirit of New York, where anything is possible.”
Even walking in old fruit compost! The apple material is similar to leather in consistency, but is far more breathable and flexible.
The company is "PETA Approved," according to their website, and committed to using materials that are good for the planet. Organic cotton lining, fabric made not only from apple peels, but from recycled bottles. Even the boxes the shoes come in are produced with recycled paper, soy ink, and packaged inside with "tree free" stone paper.
Part of what makes the line work is that a pair of Veerah shoes can be dressed up to suit the wearer, with accessories like bows, tassels, and straps. One pair of shoes can give you a bunch of different looks, instead of buying five or six pairs for different styles. This also helps cut down on waste, as it prevents multiple pairs of shoes from being tossed into the landfill when the season or styles change.
This is fashion built to last, in a world moving towards sustainability. Look good and feel good about it.