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Source: Carlo Ratti

New Italian Tomato Factory Will Be Built From Tomato Sauce Jars

By Tessa Love

Next year, one of the world's leading tomato brands will launch the start of an all-new tomato-centric concept: "tomato architecture." Mutti, an Italian company that processes some 300,000 tons of tomatoes every year, has unveiled its award-winning plans for a new factory and headquarters, built out of thousands of glass tomato sauce jars.

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Source: Carlo Ratti

Designed by Carlo Ratti Associati, the 2.5 million-square-foot facility will replace the company's current space as well as open the factory up to visitors, i.e. "tomato tourism." The semi-transparent tomato sauce-jar walls will line the visitor center, stretching 400 feet wide and 23 feet high. The Mutti logo will be emblazoned on the wall and will be digitally lit at night.